Product design leader with 10+ years of experience defining and scaling digital products across AI, healthcare, financial services, retail, and enterprise software.

Combining backgrounds in product management, service design, and design leadership, 

I help organizations turn emerging opportunities into scalable products, services, and operating models. My work focuses on navigating ambiguity, aligning business and customer needs, and transforming strategic direction into validated solutions that can be successfully launched and scaled.

Throughout my career, I have partnered with founders, executives, product managers, and engineering teams to define product strategy, validate new business opportunities, and bring complex initiatives from concept to launch. My experience spans product discovery, product strategy, experience design, platform thinking, and AI-native product development.

Led cross-functional teams from opportunity identification through launch, influencing R$15M+ in product and innovation investments, reducing validation cycles by up to 70%, 

and building practices that improve speed, quality, and business impact.